There were a lot of standout projects. In the second project, teams of 3-4 students focused on digital/physical experience that would activate the public space of the mid-Market district of SF. Through a series of scrappy physical prototype iterations, many of which happened on the fly, the students evolved their street activation and slowly began to bring it to life with sensors and actuators.
One project was called MarkIt. The team, William Clark, Kelly Fadem, and William Litvak were exploring what would happen if the physical environment of urban space were tagged with user-generated information, to be retrieved by others for future reference. They explored a more ephemeral system that shared feelings about urban spaces as well as a more Yelp-like review/opinion of urban spaces.
This place reminds me of ___________
When I’m here I feel __________
The thing I love / hate about this place is ___________
Each thermoprinted ‘sticker’ also came with a unique number that you could text in order to join the dialogue thread created by each post.
An incredible first attempt at exploring a new to the world experience that encourages people to share something relevant about their experience of the physical environment of the city in a way that would be easily retrievable by someone else later on in a context specific way.